hx AGENDA
Conference Agenda
This year’s highly anticipated conference centers around understanding the full story of your audiences by fusing the cutting-edge capabilities, data, and technologies transforming healthcare.
Tuesday, February 4th
10:15 am–11:15 am - Breakout Sessions
Member Experience
Orchestrating Member Experiences: From Data to Insights to Action
Orchestrating Member Experiences: From Data to Insights to Action
Breakout Sessions- Christine McKinney | Vice President, Customer Experience and Digital Transformation | Blue Shield of California
- Rebecca Gale | Director, End to End Member Experience | Blue Shield of California
The ability to capture consumer feedback and integrate a 360 degree view of member data is the foundation of exploring opportunities and pain points of members to drive the right action. Learn how Blue Shield of California integrates their voice of customer platform, data and analytics, and its member experience center of excellence to ensure each member is heard — and that there are consumer strategies deployed to improve key moments that matter, driving NPS, retention and ROI.
HX25 Main Conference
Christine McKinney
Vice President, Customer Experience and Digital Transformation
Blue Shield of California
Rebecca Gale
Director, End to End Member Experience
Blue Shield of California
Christine McKinney
Vice President, Customer Experience and Digital Transformation
Blue Shield of California
Rebecca Gale
Director, End to End Member Experience
Blue Shield of California